Pricing

How Rupert charges.

A setup fee, then a flat monthly fee. No success fee, no percentage of the raise, no equity. Fees depend on the company and the scope of the raise, and you'll know both before you commit.

0%

Success fee or share of your raise
No equity

Rupert takes no stake in your company
2–4 weeks

Setup, ending with your approval
Month to month

Flat monthly fee, cancel at any time

Book a Free Consultation

What you pay for

Two parts: setup, then outreach.

One-time · 2 to 4 weeks

Setup

Everything that has to be right before the first email goes out.

Understand the company

An intake on the company, the round, traction and what has already been tried.
Shape the narrative

The story investors will hear, built around the company's strongest selling points.
Expert feedback on your materials

A review of your deck and company materials, with the fixes that matter most to investors, ranked.
Align on messaging

How the company is presented to each type of investor, agreed with you before outreach is written.
Match the investors

Three passes over Rupert's investor database:
- Every fund that fits your stage, sector, geography and type of financing
- Your funded competitors, and who invested in them
- The funds that look most like those investors
Approve and go live

You review the investor list, the strategy and the messaging. Nothing goes live until you confirm.

Matching runs on Rupert's investor database.

Flat monthly fee · cancel any time

Outreach

From go-live, month to month.

Outreach from your own inbox

Investors hear from you, not from an agency.
Written for the investor

Every critical email is written for the specific investor receiving it.
Follow-up on a schedule

Conversations don't stall because no one had time to send the second email.
Replies sorted for you

Replies reach your inbox, and your portal shows which ones are real interest.
Your relationships

Every investor relationship stays yours, during the engagement and after it.

See how it works for the full process.

Why no success fee

A success fee pays for the close. A flat fee pays for the work.

A success fee rewards whoever moves fastest, at whatever terms, and can keep costing you after the engagement ends if there's a tail period. A flat fee pays for the research, the writing and the follow-up, which is what decides whether the right investors hear about your company. More on capital raising fees and advisors vs. brokers.

Model	How you pay	Who does the work	Who owns the relationships
Success-fee advisor or placement agent	Often a retainer plus a percentage of the capital raised	Advisor runs outreach, often under their own name	Often routed through the advisor
Fundraising consultant on retainer	Monthly or project fee	Advice and materials; you run most of the outreach	You
Self-serve software (database or CRM)	Subscription	You research, write and send everything	You
Rupert	Setup fee, then a flat monthly fee. No percentage of the raise	Rupert researches, writes and runs follow-up; you approve the approach	You, from your own inbox

Who it's for

Built for founders who are ready to raise.

A good fit if

You're raising Pre-Seed, Seed or Series A for a venture-scale company
You have a credible story and are ready to raise
You want a disciplined process without losing months to it
You want to keep every investor relationship yourself

Not the right fit if

You want guaranteed meetings or funding
You want high-volume automated sending
You want someone else to negotiate and close the round

Frequently Asked Questions

Does Rupert take a success fee or a percentage of the raise?

No. Rupert charges a setup fee and then a flat monthly fee. There is no success fee, no percentage of capital raised and no equity, during the engagement or after it ends.

Why doesn't Rupert publish its prices?

Scope depends on the company, the round and the size of the investor list, so the fee is set after a free consultation. You'll know the setup fee and the monthly fee before you commit to anything.

How long does setup take?

Usually two to four weeks: intake, narrative, expert feedback on your materials, messaging and investor matching. Outreach goes live once you have approved and confirmed the investor list, the strategy and the messaging.

Is there a minimum commitment?

No. After setup, Rupert runs month to month, and you can cancel at any time.

Does Rupert guarantee investor meetings or funding?

No. Rupert finds the investors who fit, runs disciplined outreach and follow-up, and helps you qualify interest. Meetings and investment depend on the company and on the investors.